Wednesday, October 15, 2008

Blackberry Storm To Battle iPhone and G1


Considering the coverage I’ve given to both the iPhone and G1, I’ve neglected to consider the effect the Blackberry Storm will have on the touch screen phone market. The phone is contracted through Verizon, the next carrier to make an exclusive deal to try and catch some share from AT&T (iPhone) and potentially T-Mobile (G1).

Blackberry has done very little to promote the phone so far, and could be waiting for the hype over the G1’s coming release in a couple weeks to slow down.


The new touch-screen, which also works as a keyboard, supports single -touch, multi-touch and gestures to easily navigate in applications. The haptic touch-screen will let the user distinctly feel the screen being pressed and released with a gentle click, and the experience is said to be similar to that of a physical keyboard or a mouse button. Some of the other features include an inbuilt accelerometer to auto-orient the screen between landscape and portrait modes when the handset is rotated by the user.


RIM has said that it is very fast and easy to navigate web sites with the Storm's touch-screen interface letting users double tap to zoom in and slide their fingers to scroll and pan.


Mike Lazaridis, RIM's president and co-CEO has said "We are proud to introduce the first touch-screen based BlackBerry smartphone together with Verizon Wireless and Vodafone. The BlackBerry Storm is a revolutionary touch-screen smartphone that meets both the communications and multimedia needs of customers and solves the longstanding problem associated with typing on traditional touch-screens. Consumers and business customers alike will appreciate this unique combination of a large and vibrant screen with a truly tactile touch interface."

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