Showing posts with label steve nash. Show all posts
Showing posts with label steve nash. Show all posts

Thursday, January 20, 2011

Steve Nash, Amare Stoudemire and Kevin Durant Go Back To The Future

These spots are turning up all over the place, so I figured it was time for them to nest here at Rants.  Goodby Silverstein and Partners has crushed it again for the NBA, this time bringing in a little 'Ghost of Christmas Future,' if you will.  They super-imposed characters into old footage of Steve Nash, Amare Stoudemire, and Kevin Durant, and they are dropping hints about there future.  Ever since Goodby and the NBA teamed up, it's been of juggernaut of phenomenal creative and these spots are all on par.  Enjoy...





Wednesday, October 22, 2008

Worn Again Bringing Recyclable Goods To The UK Fashion Scene



I love getting recommendations towards new companies who bring both a new look to the shoe market, as well as a environmentally conscious perspective.

In response to my article the other day about Nike remaking sneakers for Steve Nash, I was fortunate enough to receive a message from Cyndi, an entrepreneur from England who runs Worn Again. Worn Again takes used textiles and turns them into shoes, hand bags, and other fashion accessories.

Using old materials such as car seat belts, prison blankets, bicycle tires, parachutes, firemen’s uniforms, and more, Worn Again has developed a footprint in the eco- friendly goods production category.

To quote from the site:
Worn Again is a social business which was set up not only to transform consumption and manufacturing patterns through production of goods made from recycled materials, but also to generate income for Anti-Apathy, a registered charity, kicking sustainable lifestyles butt since 2002.

In terms of business model, environmental impact, and overall fashion sense, Worn Again is definitely a brand to look out for.


My personal favorite from the Worn Again collection, the Bike Hi men's sneaker.

Monday, October 20, 2008

Nike Recycled Footwear Makes New Shoes For Steve Nash

This was news a little while ago, but AdAge got the inside story from Nike's Senior Creative Designer for Running, Kasey Jarvis about making a recycled pair of sneakers for Phoenix Sun's star Steve Nash.

Anyone whose been to Niketown recently knows they have bins located around the store where you can donate old shoes. The beaten up running shoes are being recycled for two purposes:

1) Make new shoes out of old material
2) Use the rubber to create playgrounds for children

Either way, it's nice to see notorious sweat shop runners Nike at least pretend to have some conscious. Click the photo to connect through to AdAge's 3 Minute News page.