I haven't downloaded 'Find My iPhone' yet. I will no doubt get it, because I do whatever it is Apple tells me (it's not my fault, I'm a twenty-something and their advertising helps me decide).
I'm not sure why, but thinking about it this morning, I'm extra aware that they know exactly where I am considering my phone is always on me. Obviously the GPS functionality of every other app can let Apple and all my advertising buddies know that I'm still in bed when I should be working. And yet, this morning it makes me nervous. This is like the first time I explained to my mother what behavioral targeting was and she swore off the internet forever.
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